How Does A Brand Agency In USA Create Compelling Instagram Posts? – Tips to go viral
No social media agency in USA can deny that Meta has grown to be the largest and most popular social media platform globally. In the last quarter of 2024, Meta stated that they have 3.35 billion daily active users using their products. These products include Instagram, Facebook, WhatsApp, as well as Messenger.
So, if you are promoting your business on Instagram with a brand agency in USA, you must buckle up and create the most compelling post for your target audience. Every other brand is promoting its business on Instagram. With roughly 200 million businesses out there, it’s going to be a tough competition. So, read this blog to find out how Instagram advertising manager create a captivating Instagram post.
Step-By-Step Guide On How Social Media Agency In USA Creates Engaging Posts
Discover And Spot Entertaining Posts
Before you start creating your Instagram posts, stories, or reels, discover some original entertaining posts. Here don’t peek into your competitor’s profile only, rather see every creator’s content. You can go to the explore page and find out some really unique Instagram posts that have captivated your attention. However, your social media agency in USA must think from your buyer’s point of view and have a buyer’s persona.
Get A Rough Sketch Designed By Social Media Agency in USA Of Your Potential Post
Now that Instagram marketing company have spotted an entertaining post, it is time to design a rough sketch of potential posts. Come up with an idea about the tone, brand voice, and brand colors that you want to integrate. You must remember that doing it too much can make it too loud. Your prospects will stop scrolling when they see a unique text, thumbnail, or color.
Start researching the color that activates the most attention. Include at least 2 colors and make sure that the text on those color backgrounds looks good. Your Meta ads manager Instagram should make sure that the post is easy to read and accepted by potential customers.
Creating Your Posts
After a rough sketch, start making the final draft for your Instagram post. Your Instagram ad manager should not ignore the fact that every single post can help you connect with your targeted audience. So, you must not miss a chance to impress your target audiences with the most unique. Here are different types of Instagram content and how should you design it;
- Reels- Reels, previously known as IGTV videos are an instant approach to connecting with the audience. In this short video era, reels are a great way to hook your audience and get their attention. While making reels, you can find entertaining original videos and create something by remixing or editing them. However, make sure you have a hook part and you are introducing your brand with a cool transition. You should also time texts on the key points don’t forget to use trending audio to get maximum reach.
- Photos– If you have an extensive range of products, then photos play an impeccable role in getting your products to customer’s attention. Your ads manager for Instagram can implement eye-catching images of your products from different angles. Make sure you are using consistent colors and maintaining the brand tone. While using photos, ensure using natural lights as it offers a better balance.
- Carousel- Including a carousel in your Instagram or Meta ad is a great way to get the attention of your target audiences. Meta distributes those images and videos into multiple content formats like stories, posts, and reels enabling you to be all over Instagram. Your social media agency in the USA must use high-quality captivating images that stop your audience from scrolling.
Conclusion
Wrapping up, these are some must-use practices for creating compelling Instagram posts. Besides these ideas, you can use some more out-of-the-box strategies that will captivate every target audience’s attention.
